5-2-1-0+10 is a national childhood obesity prevention campaign affiliated with the First Lady’s “Let’s Move!” Initiative. Baton Rouge added “10” because of the growing body of research showing how a lack of sleep is linked to obesity and other behavioral health issues in children.

This program was adopted by the East Baton Rouge Parish School System through its Wellness Policy. 5-2-1-0+10 stands for 5 servings of fruits and vegetables each day, 2 hours or less of recreational screen time per day, 1 hour of physical activity per day, 0 sweetened or sugary drinks, and 10 hours of sleep every night for children. All East Baton Rouge Parish School System PE teachers, school nurses, and school-based health center staff have been trained in the curriculum. For the 2014-2015 school year, all City Year Corps Members have also been trained in the curriculum. In the 40 camps implementing the 5210+10 curriculum, we’ve seen five servings of fruits and vegetables knowledge increase from 44.40% to 51.10% while the behavior of making this dietary change increased from 22.30% to 31.50%. This message has been adopted by all the major hospitals and partners of the MHCI as the way to talk about childhood obesity and a healthy lifestyle in the community.

We encourage your family or organization to support the 5-2-1-0+10 message through using the resources and graphics linked here. For additional ideas on how you can implement this message in your organization or for any further 5-2-1-0+10 materials, please contact us at healthybr@brgov.com.